The anticipation surrounding the upcoming Devara movie continues to soar as fans eagerly await its grand release. Combining thrilling runtime updates, a pan-Indian launch, and enthusiastic fan engagements, Devara is set to make a significant impact in the Indian film industry. Here’s a comprehensive look at the latest developments:
Viral Fan Reactions and Creative Celebrations
The fervor among fans has reached new heights with several creative and viral fan engagements:
- Anantapur, Andhra Pradesh: Near the Anantapur Corporation Office, a 50-foot cutout of NTR was erected, symbolizing the hero’s larger-than-life persona. Fans performed a traditional abhishekam (ritual bathing) using blood and milk, capturing the fervent spirit of Devara supporters. The video of this grand celebration quickly went viral on social media, showcasing the unwavering dedication of NTR’s fanbase.
- Mumbai’s Dadar Chowpatty: During the Ganesh Visarjan festivities, a Devara movie cutout was placed in the sea at Dadar Chowpatty, Mumbai. The visual spectacle aimed to attract attention and generate buzz, seamlessly blending cultural festivities with movie promotions.
Pan-Indian Release on September 27
NTR’s highly anticipated Devara is scheduled for a massive pan-Indian release on September 27, hitting theaters not only in Telugu but also in Tamil, Kannada, and Hindi languages. This strategic move aims to cater to a diverse audience across different regions, further expanding the movie’s reach and appeal.
Promotions Across Major Cities
To ensure a widespread buzz, Devara‘s promotional team, led by Tarak and his crew, has been actively touring Mumbai, Chennai, and Karnataka. Their relentless efforts include organizing events, interacting with fans, and creating engaging promotional content, keeping the excitement levels high as the release date approaches.
Record-Breaking Advance Bookings
As the release date draws nearer, Devara is setting new records with its advance bookings:
- Overseas Success: By Friday, Devara is expected to achieve over ten crore in overseas advance bookings. Trade analysts project that the film will reach its target of two million advance bookings (approximately fifteen crore) before its release, positioning it among the top five Telugu movies with the highest overseas advance bookings.
Exciting Runtime Changes
In a strategic move to enhance the viewing experience, the Devara team, led by director Koratala Siva, has decided to reduce the film’s runtime by fifteen minutes. Initially planned at two hours and fifty-seven minutes, the final runtime has been trimmed to two hours and forty-two minutes. This adjustment responds to recent criticisms of lengthy runtimes in star-driven films like Dhalapati and Vijay the Goat.
Key Changes:
- Removed Comedy Scenes: Several comedic sequences have been excised to streamline the narrative.
- Shortened Love Track: The romantic subplot featuring NTR and the Jaanvikaapur heroine has been condensed.
- Daavoodi Song Relocation: The sensational Daavoodi song has been moved to the end credits, providing a pleasant surprise for fans without disrupting the main storyline.
Star-Studded Pre-Release Event
The Devara pre-release event is slated for September 22 in Hyderabad. The event promises to be a grand affair with an impressive guest list, including:
- Directors: S.S. Rajamouli and Trivikram Srinivas
- Filmmakers: Prashanth Neel
- Actors: Saif Ali Khan and Jaanvikaapur heroine
- Music Composer: Anirudh Ravichander
These esteemed guests will add star power to the event, further elevating the film’s prestige and generating immense excitement among fans.
Bollywood Star Saif Ali Khan Joins as Villain
Bollywood actor Saif Ali Khan has been cast as the antagonist in Devara, marking a significant addition to the film’s stellar lineup. He will share the screen with renowned actors like Srikanth, Chaitra Reddy, Shine Tom Chacko, and Prakash Raj, who will portray pivotal roles. The film is planned to be released in two parts, with the first part having a budget of 300 crore.
Additional Highlights:
- Presenter: Kalyan Ram, NTR’s brother, is involved as the presenter.
- Music: Composed by Anirudh Ravichander, adding a dynamic auditory experience.
- Promotions: Extensive pan-Indian promotions ensure that Devara remains at the forefront of audience anticipation.
