📌 Key Points
- Aamir Khan’s Sitare makes shocking OTT U-turn!
- Actor shattered his “no OTT” vow, now streams on Sony LIV!
- Khan apologized for lying to protect cinemas, now a silent pivot.
- Blockbuster (₹265 Cr) Sitare is first Hindi film on Sony LIV!
The “Mr. Perfectionist,” Aamir Khan, has truly surprised many across South India. His film, Sitare Zameen Par, previously declared off-limits for OTT release, is now reportedly headed to Sony LIV. This sudden U-turn, eight months post-theatrical run, has left many wondering what prompted this unexpected decision from an actor known for his firm stances.
Khan’s Streaming U-Turn
Shocking news for Aamir Khan fans: Sitare Zameen Par, which the actor previously stated would never come to OTT, is now set to stream on Sony LIV. This sudden change of mind, eight months after its theatrical release, has surprised many, prompting questions about the reasons behind this decision.
At the time of the film’s theatrical release, Aamir Khan had made a sensational decision, explicitly stating that his film would under no circumstances come to OTT. Instead, after its run in cinemas, it would be released directly on YouTube via a ‘pay-per-view’ model. He even publicly apologized for what he called a ‘lie,’ explaining, “I apologize with folded hands. I lied when I said this film wouldn’t come to YouTube. I had no other choice but to do so to protect the theatrical business. My life began with cinema, which is why I will always remain loyal to theaters. If I hadn’t lied, my cinematic dreams would have ended there.” True to his word, the movie, which was released in theaters on June 20, was made available for rent on YouTube for just Rs. 100 six weeks later, on August 1. However, Khan has now silently given the green light to Sony LIV, marking a significant departure from his earlier commitment.
Blockbuster Film’s New Streaming Home
This blockbuster, an emotional and inspiring movie starring Bollywood’s Mr. Perfectionist, is reportedly the first Hindi theatrical film to premiere on the Sony LIV platform. Directed by R.S. Prasanna, Sitare Zameen Par stars Genelia Deshmukh opposite Aamir Khan. Its compelling story revolves around a basketball coach who, embroiled in a Driving Under Influence (DUI) case, is given a strict court condition: he must coach a team of ‘neurodivergent’ individuals (those with autism or other neurological developmental disorders) in basketball. The film then chronicles the emotional journey that unfolds between them. The movie garnered super positive reviews from its release day and became a massive box office hit, collecting over Rs. 265 crores worldwide.
The arrival of Sitare Zameen Par on OTT is truly surprising, especially given Khan’s previous strong stance. While the precise reasons for this reversal are keenly anticipated, the news has certainly captured the attention of movie enthusiasts. Stay tuned for more movie updates!
Looking Ahead
Aamir Khan’s U-turn signals a fascinating shift. This move, particularly from a star of his calibre, undeniably reshapes industry dynamics. As we eagerly await the film and reasons behind this decision, one wonders if our own stalwarts will soon embrace similar digital paths. The game, it seems, has truly changed.
